Strength of Back Links and Site Trust

In SEO term powerful backlinks provides mechanism for google to trust your website, it also build authority and credibility. Sometime a site with 50 strong and trusted backlinks can beat the other site with 1000 week and untrusted backlinks. So, it is important to consider the strength of the link to your site as it matters.

Strength of Backlinks

Each backlink is valuable vote to your site in SEO world but here more is not always better, competitor can beat you even with less votes or backlinks because google or major search engines gives more priority to dofollow backlinks and links from trusted sites.

Learn more about, what are dofollowand nofollow backlinks?  

Following graph clearly describes the power and importance of backlinks.

Above pie chart noticeably shows the importance of each area of SEO. On Site or on page SEO means site optimization on written code whether it is  HTML, XML, CSS, JAVASCRIPT or mixture of them, it includes the following factors to keep in mind for onsite SEO.

Meta tag (Description, Robot file): Meta tag is a meaningful way for webmaster to deliver the information to search engine about your content/site, Usually search engine processes only the meta tag and ignore the rest.

Sitemap: Sitemap is list of webpages accessible to crawl or search engine in xml format, how many pages are there and how they are linking together, it doesn’t need to see to users.

Title Tag: To give the title to page, you cannot assign more than one title to html document.

The URL: It works well in SEO, your designated keywords should be in URL as well as in the content.

H1 Heading: It is very important as it shows the all about your content and each page should have one h1 heading.

Site Navigation: It should be well defined for the ease of users, your visitors won’t lost in your website. It is one of the google’s like list.

Image Alt keywords: Search engine do not mess with the picture placed on your site and for search engine to understand the image you should assign alt tag to each image because it defines the image what it is about.

Keyword Density: In lay man term it means the ratio of any keyword in your article, to elaborate it further let's ask, how many times any specific keyword is used in article as search engine consider it spam in case of excess usage. So it is good to keep it 2-3% of  total.

If we talk about content of the site, it should be unique first of all and attractive for users to like and share with others as this act increase the visibility of your site in the eye of google.

Last but not least, backlinks has more power than others as in real world anyone wins with more votes to compete the competitor, same rule apply here because your backlinks are your vote to your site but it should be from strong parties.

Useful Links;

What are dofollow and no follow links?